Expanding a brand & driving excellence in operations
The Fast Casual Nation Podcast offers exclusive interviews with experts ranging from top chefs and brand makers to executives and restaurants who work in one of the fastest-growing segments of the restaurant industry. In this episode, host Paul Barron chats with Chris Dull, chief executive officer at Freddy’s Frozen Custard and Steakburgers to discuss the brands growth and insight on franchising.
Dull says, “today Freddy’s operates four hundred and fifteen restaurants. We operate in thirty four states really spanning all the way from California to New Jersey and as far down as Florida and and all throughout California.” He adds, “Our footprint we have thirty company owned restaurants and the remainder of our units are operated by franchisees.”
When Barron asks Dull about his thoughts on franchising, he says, “I think that franchising is an excellent vehicle to growth. I think that Freddy’s is a great example of a brand that’s been very responsible in the way that they’ve franchised their concept when done right, I think you end up with excellent committed operators that know local markets better than a corporate entity that are based in the singular state and so I really think that franchising is a smart way to expand a brand and drive excellence in operations.”
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