Freddy’s Frozen Custard & Steakburgers announces new CMO and VP of Brand Marketing amid ongoing success

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Leading fast-casual restaurant concept Freddy’s Frozen Custard & Steakburgers announced today that it has named Laura Rueckel as Chief Marketing Officer and Erin Walter as Vice President of Brand Marketing. Bringing decades of marketing and franchise industry experience, these appointments will further fuel Freddy’s accelerated growth strategy as part of the brand’s ongoing efforts to invest in its executive leadership and franchise development teams. Additionally, Freddy’s has also promoted Jill Tinsley, who joined Freddy’s in 2019 as Public Relations Manager, to Director of Communications. Under the leadership of CEO Chris Dull, the brand’s rapidly growing corporate team will continue to focus on accelerating Freddy’s growth across the nation.

“I’m thrilled to welcome Laura and Erin to our fast-growing team at Freddy’s, each of whom brings an unparalleled level of expertise that will elevate the strategic approach behind our marketing efforts. As we celebrate our latest executive appointments, we’re also delighted to recognize the well-deserved promotion of Jill Tinsley, who has been a tremendous asset for the brand over the last several years,” said Chris Dull, CEO of Freddy’s Frozen Custard & Steakburgers. “Our franchisees are the foundation of Freddy’s, which is why we’ve continued to prioritize investing in our leadership team and marketing expertise to ensure they have access to best-in-class support.”

Read more: Nation’s Restaurant News